Why adoption, not just access, is the real challenge
Giving people a ChatGPT licence is not adoption. Some use it brilliantly, most barely, and a few create risk. Value stays anecdotal, exposure grows, and leadership can't tell what's actually happening.
I drive structured adoption: identify the use cases that matter for your business, set safe rules of use, train teams on their real tasks and measure impact. Generative AI becomes a managed productivity lever, company-wide.
Access isn't adoption: value comes from use cases, rules and trained people — not from licences.