Matomo

Matomo trainer in Lyon

Matomo gives you powerful web analytics while keeping full ownership of your data — a serious, privacy-friendly alternative to Google Analytics. I train your teams to set it up, analyse it well and stay GDPR-compliant by design.

Why Matomo matters for data ownership and privacy

Many organisations want web analytics without handing visitor data to a third party, and without the consent headaches that follow. Matomo answers that: you own the data, you can run it on your own servers, and it can be configured for privacy from the start.

I help you get both the compliance and the insight: a clean, privacy-respecting setup, reliable measurement, and the analyses that actually inform your decisions — proving you don't have to choose between analytics and privacy.

Own your data: Matomo proves you can have real web analytics and privacy compliance at once.

Example training programmes

Matomo formats

Each format is tailored to your level, your sector and your goals.

Setup

Set up Matomo right

1 dayWeb / IT teams

Install, configure and a privacy-respecting, GDPR-friendly tracking setup.

Analyse

Analyse with Matomo

1 dayMarketing / analysts

Reports, segments and goals to turn traffic into insight.

Comply

Privacy & GDPR by design

0.5 dayWeb / DPO

Configure consent, anonymisation and compliance from the start.

What I can do for you

Beyond training, I support you across your whole project:

  • Audit of your web analytics setup.
  • Tailor-made training for your teams.
  • Implementation / optimisation support.
  • Guidance on adoption and best practices.

Who it is for

  • Web and marketing teams.
  • Privacy-conscious organisations.
  • Public bodies and associations.
  • Teams leaving Google Analytics.

Matomo training in Lyon, Paris and Geneva

Based in Lyon (80 Cours du Docteur Long), I deliver on-site across the Auvergne-Rhône-Alpes region, in Paris and Geneva, as well as in Marseille, Bordeaux, Toulouse and Nice — and remotely via virtual classrooms, in English or French.

Frequently asked questions

You may be wondering…

Is Matomo a real GA alternative?
Yes — it covers the core web analytics needs while letting you own the data.
Can it be GDPR-compliant?
Yes, configured well it can run privacy-first, even consent-free in some setups; we cover it.
Cloud or self-hosted?
Both exist; we adapt to your choice and its implications.
Will we keep our data?
That's the point — with Matomo your analytics data stays yours.

Explore also

Let's get practical

Own your analytics with Matomo

Tell me about your privacy and analytics needs: I'll design a tailored Matomo training.

Get in touch